Forget patient centricity, it’s time to become ‘patient obsessed’
The concept of patient centricity is one we have seen growing within the pharma industry, particularly over the last few years. But, despite its increasing popularity, progress in this area remains slow.
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Participants go to work as usual and experience what it is like to live with the burden of illness.
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A Life in a Day has been developed for people who work in any area of healthcare and for multiple therapy areas, with more on the way!
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We are working across the healthcare sector and have clients including AstraZeneca, Ipsen, Bayer, Pfizer, Janssen to name a few so don’t just take our word for it, have a look at the stats and hear from our clients.