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Company Spotlight on A Life in a Day featured in Deep Dive in PharmaPhorum

β€œIt’s through empathy that we are able to relate, understand and connect with each other,” says Mark Doyle, co-founder of The Method and creator of A Life in a Day.

We are in this month’s issue of pharmaphorum‘s Deep Dive magazine all about Communications and Commercialisation!


“Patient centricity has become a key aspiration for the pharma industry over the last several years, but getting entire organisations to think and behave in a patient-centric way can be challenging.”

Read the article to learn how our immersive simulations place participants into the shoes of a patient, allowing them to directly experience the physical, social and emotional challenges that patients face every day.  

Click here to read the article

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