Company Spotlight on A Life in a Day: PharmaPhorum
“It’s through empathy that we are able to relate, understand and connect with each other,” says Mark Doyle, co-founder of The Method and creator of A Life in a Day.
We are in this month’s issue of pharmaphorum‘s Deep Dive magazine all about Communications and Commercialisation!
“Patient centricity has become a key aspiration for the pharma industry over the last several years, but getting entire organisations to think and behave in a patient-centric way can be challenging.”
Read the article to learn how our immersive simulations place participants into the shoes of a patient, allowing them to directly experience the physical, social and emotional challenges that patients face every day.
Nick Lester
Zara Nadim
Barbara Fusco
Alfie White
Josh Hamilton
Chiara Keating
Beverley Bryant
Rebecca Parry
Paul Gascoigne
Kelly Bibb
Katya Emanuel
Bianca Claydon
Mostafa Naseef
Cora Graham
Kate Jackson
Mark Doyle
Mark Duman MRPharmS brings over 30 years of clinician, management consultant and patient perspectives to the healthcare, life sciences and digital health sectors. Working in the NHS, The King’s Fund, the BBC, and as a Founder of the Patient Information Forum, Mark endeavours to make healthcare more person-centric. As the Chief Patient Officer for MD Healthcare, he works with organisations such as AstraZeneca, Diabetes UK, Google Health, Innovate UK, JnJ, Macmillan Cancer Support, Microsoft, Pfizer, Novartis and Siemens Healthineers to harness digital health, develop markets and improve patient engagement.
