Putting the patient first has never been higher up the agenda throughout the drug development process, but can we further fine-tune our approach?
Date and Time: 6th July 1pm BST/2pm CET/8am ET (30 minutes)
Presenters: Mark Doyle, Founder, A Life in a Day and John Pinching, Editor, PharmaTimes
Unable to attend? Contact us for access
If patient engagement is on your agenda, join this webinar for some amazing insights and inspiration.
We will ask:
• How important is early patient engagement to business success.
• How do you ensure the patient voice is as ‘loud’ in later stages
• Whose responsibility is it to ensure the patient voice is heard
Viewers will come out with a deeper understanding of how to best keep the patient voice alive through all stages of drug development.
About the speaker
Founder, A Life in a Day
Mark Doyle is co-founder of The Method, a British learning and development company, and creator of its award-winning, immersive A Life in a Day programme. Driven by a belief that healthcare works best when centred around patients’ needs, Doyle designed A Life in a Day to support greater patient-centric thinking, engagement and care among the pharmaceutical and healthcare industries. To date, these experiences have been delivered successfully to clients in more than 55 countries across the world.
John Pinching is a writer and editor with over ten years’ experience covering pharma and healthcare. His aim has been to truly reflect the excitement of drug discovery and life science innovation by delivering content with mainstream appeal or through the lens of wider-society. Prior to his current role he was a political, arts and sports journalist.